Ashford Alpha Smartwatch
- Only 3 left in stock!
EXTRA DISCOUNT!
- Add any 2 items to your cart and get 20% OFF
- Add any 3 items to your cart and get 25% OFF
- Add any 4 items to your cart and get 30% OFF
Alpha Men's Smartwatch – Built to Lead, Engineered to Last
Designed for tactical performance and everyday strength, the Alpha Smartwatch is made for men who operate with precision. Whether you're hiking, training, or navigating daily tasks, Alpha gives you the tools to go further.
Command in Any Environment
Equipped with a powerful LED flashlight, bold AMOLED display and large rugged case, this watch ensures visibility and reliability — even in harsh conditions. With just one tap, your path lights up.
Fitness Meets Function
Track your heart rate, steps, sleep and blood oxygen with accuracy. Stay ahead with built-in wellness monitors and motion reminders that keep you focused, fit, and ready.
Designed for Tough Missions
From the stainless-steel bezel to the impact-resistant casing, Alpha withstands drops, dust, water, and sweat. It’s the ideal smartwatch for men who move with purpose — in the gym, on the field, or off-grid.
Free UK Shipping. Unleash Alpha Mode.
Built for bold choices. The Alpha Men's Smartwatch is limited in availability — act fast and equip yourself with the edge you need.
Specifications:
- Display: Ultra-bright AMOLED, large format
- Flashlight: Built-in LED with quick-activate
- Battery: Long-life, magnetic charging
- Water Resistance: 5 ATM (splash & rain-proof)
- Monitoring: Heart rate, SpO2, sleep, steps
- Compatibility: Android & iOS
- Build: Reinforced case, stainless bezel
- Extras: Vibration alerts, alarm, weather sync
Enjoy Exclusive Multi-Buy Discounts
Add 2 watches for 20% OFF, 3 for 25% OFF, or 4 for 30% OFF – automatically applied at checkout.
Free Express Shipping on orders over €60
Choose between Priority or Standard shipping at checkout. Duties and taxes are included.
Shipping Times:
- Europe & U.S.: 4-8 business days
- Rest of the World: 5-10 business days
Returns
We offer a 30-day return policy on all orders, even if used. To start a return, contact us here
If you're not impressed by the design, comfort, or craftsmanship, return it within 30 days for a full refund — no questions asked.
Every watch comes with a lifetime craftsmanship guarantee. If you don’t love it, return it for a full refund—no questions asked.
You can easily return or exchange your order within 30 days—no questions asked. This policy also applies to sale items.
I want you to absolutely love your new watch!
Time Forged Through Purpose
For over 28 years, Ashford Watch has stood for more than timekeeping — it has become a symbol of legacy, precision and British resilience.
Born in the heart of Yorkshire and shaped by the experience of former British Army officer Colonel Arthur Ashford, each watch is a reflection of discipline earned in the field and commitment honed over decades.
Every timepiece is hand-built to endure — not just the elements, but the test of time. It’s where craftsmanship meets character.
This is not about fashion. It’s about function you can trust — worn by men who lead, who act, and who carry with them a story worth telling.
Built with honour. Powered by legacy. Trusted by those who stand for more.
Special Selection Ashford Watch
FAQs
Each Ashford Watch is designed with precision and crafted with close attention to detail. We use high-quality materials and oversee every stage of production to ensure excellence. Our mission is to deliver timepieces that are elegant, durable, and built to stand the test of time.
Our 30-day guarantee covers any manufacturing or material defects. If there’s an issue with how your watch was made, we’ll repair or replace it. Please note: this guarantee does not cover damage caused by accidents, misuse, or everyday wear and tear.
At this time, we do not offer in-house repair services. For any repairs, we recommend visiting a trusted watch technician who can professionally care for your timepiece.
Yes — and best of all, shipping is completely free on all orders, worldwide. It’s our way of saying thank you for choosing Ashford Watch and joining our global community.
To keep your watch in excellent condition:
- Gently wipe it with a soft, slightly damp cloth. Avoid harsh chemicals or full submersion in water.
Store it in a cool, dry place — preferably in its original box.
Replace the battery when needed. For mechanical models, wind them regularly.